I am going to tell you little secret: In politics, OPTICS MATTER.
It strikes me as amazing that the Civil Rights group that was first successful to use the Internet to network and coordinate the fight for gun rights, is now so behind when it comes to Web design.
I am just going to address Florida Carry and Florida Sport Shooting Association because they are both local and I belong to both.
These are their main pages:
I am pretty sure that whomever designed the sites, has since then graduated from high school and probably is married with kids by now. Both pages need a serious makeover as soon as this legislative session is over.
And yes, I know: Social Media is more important and blah-blah. But people will always end up visiting website for the substance of the organization. We cannot afford to look as if we are a forgotten site from GeoCities or MySpace, specially when domain names and hosting packages are so cheap nowadays. If Dudley’s clone page for Florida looks halfway good, the true Gun Rights organizations have no excuse to look like After-School projects from the Clinton Era.
Come on! Even this blog looks better!
No wonder we are not being taking seriously. We are the internet equivalent of the weird old uncle still wearing his 70’s leisure suits for Thanksgivings.
For a group of people whose biggest joy would be to buy almost every single new gun and gadget that is presented during the SHOT show, we seem to have no problem with decades old web design still representing us.